A commercial fundraising agreement refers to a legal agreement between two parties, a charity or non-profit organization and a commercial fundraiser. This agreement outlines the terms and conditions of the partnership for the purpose of fundraising.
When a charity or non-profit organization enlists the help of a commercial fundraiser, they do so to help raise funds for their organization. A commercial fundraiser is a professional fundraising company that is in the business of raising funds for charities and non-profit organizations. They typically charge a fee for their services and can provide a variety of fundraising services such as direct mail campaigns, telephone fundraising, and event planning.
A commercial fundraising agreement is an essential document for any charity or non-profit organization that works with a commercial fundraiser. This agreement outlines the terms of the partnership between the two parties, including details of the fundraising campaign, the responsibilities of each party, and the fees or commission to be paid to the commercial fundraiser.
The agreement should specify the goals of the fundraising campaign, including the amount of money to be raised and the timeline for achieving that goal. It should also include a detailed description of the fundraising methods to be used, such as direct mail campaigns, telephone solicitation, or events.
The responsibilities of each party should also be clearly defined in the commercial fundraising agreement. The charity or non-profit organization is responsible for providing the necessary information and materials to the commercial fundraiser, such as a donor list or promotional materials. The commercial fundraiser is responsible for conducting the fundraising campaign and providing regular updates to the charity or non-profit organization.
The agreement should also specify the fees or commission to be paid to the commercial fundraiser. The fee structure can vary, but typically, the commercial fundraiser will charge a percentage of the funds raised. This fee should be clearly stated in the agreement, along with any other expenses that the commercial fundraiser may charge, such as travel or printing costs.
In conclusion, a commercial fundraising agreement is a vital document that serves to protect the interests of both the charity or non-profit organization and the commercial fundraiser. It provides clarity around the responsibilities of each party and outlines the terms of the partnership, including the fees or commission to be paid. By having a well-written commercial fundraising agreement in place, both parties can work together to achieve their fundraising goals.